CHEAT ON YOUR ACCOUNT
Creative duos in advertising agencies often have the wildest ideas. But their precious creations often never see the light of day, because account managers shut them down for being too unrealistic.
Digital experience agency nocomputer has just the solution for that: a hotline specifically built for creatives so they can check the feasibility of their idea. Essentially bypassing their account and increasing the chance their idea actually becomes reality.
To play with the idea of bypassing the account manager, we created the concept “Cheat on your Account”.
We kicked things off by sending talented creative duos a mysterious package containing a burner phone with only one number on it (the hotline).
Then we revealed the concept through a social campaign. And to take things a step further, we created a fun gadget to give away during events: a custom “Cheat on your Account” condom.