SUPERNOVA
Belgium is a huge player when it comes to worldwide innovation. Yet few people know this. That’s why Jürgen Ingels created Supernova – a technology and innovation festival which has become a networking paradise for tech entrepreneurs, investors and corporate innovators.
To create this celebration of innovation, lots of partners are needed. And to thank them, we helped Supernova to shine a light on them in an organic and authentic way. Creating partner articles for which we conducted interviews with Belgium’s drivers of innovation.
The tech and innovation world unfortunately remains a male-dominated world. And as an agency led by two women, we want to help change that. So we created Supernova’s own female empowerment program called Trailblazeher.
10 promising women in tech were selected to enjoy a program filled with exclusive networking and learning opportunities on the festival itself. And with Oprah as a special guest, we sure think it was worthwhile.
During the event, we also boosted audience engagement by covering the keynote speakers in real time. Taking interesting quotes out of their speeches and using them as eye-catchers.